Mohsin Yaseen The Role of IT Exports in Pakistan’s Economic Growth: Opportunities and Challenges Abstract This assignment discovers the role of IT exports in Pakistan's economic growth, focusing on opportunities and challenges. Drawing from various sources, including reports from the State Bank o... Macro Economics Jan 9, 2025 SBT blog
Mohsin Yaseen Unlocking the Power of Brand Equity: Strategies and Insights for Sustainable Success Brand Equity Brand Equity refers to the additional value a brand brings to its products or services. It’s what makes consumers choose Coca-Cola over a generic cola or prefer Nike sneakers over unbrand... Marketing Management Jan 6, 2025 SBT blog
Mohsin Yaseen Mastering Brand Positioning: Strategies and Insights for Competitive Advantage Brand Positioning Brand positioning is the strategic process of defining how a brand is perceived relative to its competitors. By occupying a unique space in the minds of the target audience, brands c... Marketing Management Jan 6, 2025 SBT blog
Mohsin Yaseen Mastering the Marketing Mix: Product, Price, Place, and Promotion Strategies Marketing Mix The Marketing Mix is a strategic framework that businesses use to craft and execute marketing strategies effectively. Originally comprising the Four Ps — Product, Price, Place, and Promo... Marketing Management Jan 6, 2025 SBT blog
Mohsin Yaseen Building a Winning Product Mix: Strategies for Branding and Packaging Excellence Product Mix 1. Characteristics of Products A product is anything that can be offered to a market to satisfy a want or need, including: Physical Goods : Tangible goods that customers can see, touch, an... Marketing Management Jan 6, 2025 SBT blog
